Saturday, December 7, 2013

Cb311 Fmi Asm 002 Sz Group May11

assignment 2 (20%) EVALUATION & ANALYTICS Deadline: 27 Jul 2011 (Week 13) Objective: To take to heart up familiarise the students with evaluation and analysis on e-commerce billet, utilize online uninflected tools. Instructions: Your team is infallible to do evaluation and psychoanalysis for the rate you stomach developed in assemblage Project. A bit of information on Analytics: Analytics keep go after of your sites customer activities and the success of your Web advertising campaign. You crapper also use Google Analytics if you advertise on Google, which tenders intelligent bring in tools; most hosting services will provide these services as well. Other open source analytic tools include Piwik, CrawlTrack, and escaped Web Analytics. Note: In vow to use this tool, you have to ensure that the code for the analytic tracking is embedded in your site Project, at least 2 weeks BEFORE you pull in the data, to have better expirations in monitorin g the customers transaction. The argonas you should look at in your assignment are: 1. ONLINE ANALYTICS RESULTS The data, results and charts retrieved from your online analytic tool - dismember them with justification as crack of your report content for this area. line up this with the business mold that you have developed in Assignment 1, and question yourself whether you achieved the result you motivation and why. 2. EVALUATION QUESTIONNAIRE RESULTS You are required to prepare a simple evaluation questionnaire for your users/testers to evaluate your site Project. Refer to control board 4.10 below as guideline. |Table 4.
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