Cyber Cafe Market Research

Online Market Research and Report of Cyber coffee bar
For Introduction to Information technology
Male Bema Habib
Metropolitan Community College

Abstract
This document is a market research study about a start-up affair called Cybercafe in the state of Nebraska precisely in the city of Omaha.This market research study will define what we sine qua non the CyberCafe to look like, what its target audience might be and who its contender will be.

Cybercafe, unlike a typical cafe, will rear a unique forum for communication and entertainment through with(predicate) the medium of the internet in the Omaha area. Cybercafe is the answer to an increasing demand. The unrestricted wants: (1) access to the methods of communication and volumes of information now available on the Internet, and (2) access at a cost they can expend and in such a way that they arent socially, economically, or politically isolated. Cybercafes goal is to provide the community with a social, educational, entertaining, atmosphere for widely distributed communication.

Competitive comparison

Cybercafe will be the first Internet cafe in Omaha. Cybercafe will differentiate itself from the strictly-coffee cafes in Omaha by providing its customers with Internet and computing services.





Targeted Market
Cybercafe intends to cater to people who want a direct tour on their first step toward the Internet as well as experienced applyrs. Furthermore, Cybercafe will attract local anesthetic and traveling professionals who desire to work or check their electronic mail messages in a friendly atmosphere. These professionals will either use Cybercafes PCs, or plug their notebooks into Internet connections. Cybercafes target market covers a wide range of ages: from members of Generation who grew up surrounded by computers, to Baby Boomers who have come to the realization that people at once cannot ignore computers.

Competition

The main competitors in the retail coffee part are Starbucks in South Dakota, and Scooters in Kansas City. These businesses are...If you want to get a full essay, order it on our website: Orderessay



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