Toyota Motor Europe

TOYOTA MOTOR EUROPE Corporate Communications Avenue du Bourget 60 1140, capital of Belgium Belgium T +32 2 745 21 11 - F +32 2 745 2067 Press Release Friday, 19 September 2008 Toyota stock certificate for Europe inspires new generation of EcoDrivers The Toyota Fund for Europe right away launched EcoDriving a new create mentally helping Europeans save notes at the pump and cut carbon dioxide exhaust emissions by as much as 10% with smarter driveway habits. Toyota and NGO network, Global Action Plan International, will overdress up to 800 workshops, reaching an estimated 12,000 drivers across Spain, Belgium, Iceland, Norway, and the UK. Toyota will invest almost €300,000 in EcoDriving, expanding the programme to 10 countries by 2010. The first hustle of workshops kicks off in local communities this month. EcoDriving does not mean that drivers necessitate to purchase costly devices or modify their vehicles. By qualification simple changes to every-day driving behaviours, every driver, no matter what cordial of vehicle they own, can contribute and benefit, said Graham Smith, death chair of the Toyota Fund for Europe. The European Climate Change Programme has metrical that EcoDriving can realise savings of at least 50 million tonnes of CO2 emissions in Europe and around €20 billion by 2010, he added.

The programme will organise local authorities, private companies and community groups through half-day workshops that cater for up to 15 people. Under the guidance of trained supervisors, participants will pick out new driving practices on specially-designed simulators that recreate the driving bring and test how far drivers can travel on 0.1 litres of fuel. Toyota and NGO, Ecolife, piloted the programme in Belgium last year, reaching nearly 5,000 people through dedicated workshops and participation in community events. The total potential impact of this pilot is savings of around 415,000 litres of fuel, and over 1,000 tonnes of CO2 in one year or, in other words, the one-year CO2 workload of more than 71,000 trees!*... If you want to get a full essay, order it on our website: Orderessay

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