Market Plan

MARKET PLAN FOR CANADA FORD TERRITORY AUSTRALIA Made By: Date Due: 09th October 2009 Teacher: Sophie Robson Executive Summary: * The grocery store plan report porees on the Ford territory and the corporation Fords Mission and vision statements, which state that the guild is that they are passionately committed to providing outstanding returns and services. * Further more(prenominal) the detailed information about the order and its potential outhouse be found in its SWOT analysis. For example, The Strength of the company and the vehicle is that it is the first Australian-built car to receive a five-star golosh rating. Further more it focuses on the weaknesses, opportunities and threats of the company. * The report states the project objectives. * The commercialize plan report also states the potential competitors for the company and its intersection in Canada. The two major ones being the General Motors with its SUV vehicle Acadia and Toyota with its Highlander. Both the vehicles compete very closely to the ford territory. * The caseful of vehicle that ford Territory falls into is kind of a luxury and a family car. Therefore it has been generally segmented to the commercialize for the consumers on the basis of Income, livelinessstyle, family size and benefits sought.

* The company aims to precisely focus the High Income people and Lifestyle of the people as the lay market and potential customers for the vehicle. * The vehicle has been positioned as a new-fashioned all terrain luxury car due its luxurious features and extremely convenient attributes that might go perfectly in contrast to its high price. * Further more, the report also describes the product life cycle of the vehicle and what steps it needs to take at each stage of its lifecycle. * The report also states what market requirements the product might need to adapt to in order to be successful. * In the end it also focuses on how it is going to progress to its objectives. Table Of Contents: Page No:... If you want to perplex a full essay, order it on our website: Orderessay

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